Debuting the first fragrance developed wholly under Alessandro Michele’s creative vision: a scent designed to celebrate the authenticity, vitality and diversity of women—flourishing in a natural, expressive and individual way. Blended by master perfumer Alberto Morillas under the direction of the House’s Creative Director, Gucci Bloom is created to unfold like its name, capturing the rich scent of a thriving garden filled with an abundance of flowers. Tuberose and jasmine combine with Rangoon Creeper—a unique flower discovered in South India that is being used for the first time in perfumery to create a rich fragrance that transports the wearer to an imaginary garden. The scent is presented in a lacquered bottle, reminiscent of porcelain, in a vintage powder pink shade with a Gucci label appliqué. #InBloom

Top notes: Orange, Green Notes. Heart notes: Natural Tuberose, Jasmine absolute, Jasmine bud extrac, Rangoon Creeper. Base notes: Orris root, Sandalwood, Vanilla.

How to Use

On clean skin, spray once or twice on desired areas. Do not rub the fragrance on the skin as this will alter how the fragrance develops.

Where to Spray

Spray it on the pulse points

You'll want to apply your fragrance at the following places on your body: wrists, inner arms, lower belly area, back of knees, and earlobes.

These warm spots on your body emit extra body heat, which helps to naturally diffuse a scent.

Shipping

Free Shipping for all the orders above 250 AED.

A Flat fee of 20 AED is applicable for all other orders.

No international shipping service

Returns

You may return most new, unopened items within 10 days of delivery for a full refund.